Transition from graphic design to UX, overcome stakeholder subjectivity, make a big impact

6 months • Part-time 32 students

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The problems.

Tired of running into subjectivity?

How many times has this happened to you? You give your best and craft beautiful, pixel-perfect work only for your manager or client to tell you that they don’t like it…

Sick of constantly pushing pixels?

After countless iterations, you officially start to feel sick of taking orders, pushing pixels until your manager or client is happy… 

Done making things look “pretty?” 

You feel frustrated always making things look “pretty” and you’re wondering how to use your creative powers more broadly. 

Feeling stuck just creating visuals? 

You feel like just designing the visuals limits your creative freedom. You want more control over the outcome so you can make a bigger impact.

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Why transition to UX?

Graphic/visual designers are really well equipped to transition to UX. Here are a few reasons why UX is such a great path—increased salary aside.

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1

Remove a lot of the subjectivity from your design practice.

2

Create designs that are backed by data, and stop designing for preferences. 

3

Go from just making things “look pretty” to beautiful, useful, and meaningful.

4

Create solutions that actually help people and make a big impact.

Meet your mentors.

We aren't a massive company that doesn't actually care about you and is only in it for the money. Nope.

It's just the two of us. We started this because we're passionate about helping others. We genuinely care about your learning experience with us.

We have over a decade of experience and created experiences that helped millions of people.

Every week of the program, we’ll personally assist you in successfully transitioning from graphic design to UX.

Read our story
Hi, I'm Colton 👋
Colton
Hi, I'm Ludovic 👋
Ludovic
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I’ve had the pleasure to work with Colton and Ludovic for many years. They’re both excellent human beings with tons of talent, and their passion for helping people reach their potential is inspiring. 

If you have the opportunity to learn UX from them, you’ll undoubtedly gain confidence in your abilities as a designer.

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Kit Unger, VP of Design at MURAL
MURAL's logo

Say hello to the UX/UI Expert program.

Graphic designers only? Check.
Two expert mentors that actually care? Check.
Small class sizes? Check.
Keep your full-time job during this program? Check.
Your own unique UX projects? Check.
Exceptional portfolio? Check, check.

Our 6-month interactive program will challenge you to create your best work, be receptive to new ideas, iterate, and effectively communicate your work to your peers. Like you would on the job.

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Our program will give you everything you need to become a kick-ass designer in just a few months

Learn in-depth UX theory and apply it right away. Build your own unique case studies for your portfolio.

Our program is built around community. Learning UX is best when your mentors genuinely care.

Depth of a university in a fraction of the time & without the hefty cost.

Traditional education can be slow, theoretical, and pricey, leaving a lot of people in the dark. Our goal is to even out the playing field by providing the highest quality education at a reasonable price. The best way to learn is by doing, which is what you'll be doing from day one onward.

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TIME

COST (CORE PLAN)

8x

faster than a Bachelor's degree

12x

more affordable than a typical
university degree ($36,000 baseline)

4x

faster than a
Master's degree

5x

more affordable than General Assembly's UX Design Immersive Seattle ($14,950)

Specifically crafted for graphic/visual designers.

Mass education? That's the old way. We believe that the needs of graphic designers are unique and require a tailored learning experience.

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Tired of subjectivity in visual design? We'll teach you how to excel at articulating & defending your work.

Make an impact on the whole experience, not just visuals.
Awesome UX + UI = powerful design.

You’ll learn in-depth UX and UI theory. No compromise with UX/UI Expert. All-inclusive.

The curriculum.

24 weeks packed with content, knowledge, techniques, community, mentorship, and more.

You’ll come out of this program with best-in-class UX case studies, a portfolio that really stands out from the crowd, and all the artifacts necessary to start applying right away: resume, cover letter, socials, etc.

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Pre-work

Intros + Mastering the mental game

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First things first, we start by getting to know each other. 🤝

Then, we’ll show you the techniques that we have found to be the secret sauce to keeping yourself motivated, accountable, and on track. These techniques will be crucial in helping you get through this program and achieve your goals.

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Week 1

Communicating design decisions

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We’ll show you how to communicate your design decisions, which is a critical skill missing in UX education. Being a great communicator is a big part of the job.

We purposefully placed this module on communicating design decisions at the start of our program. That way, over the coming months, you’ll be able to practice each method and continually level up your UX design communication skills.

It’s not enough to show what you did; you also have to explain why you did it. Just knowing UX theory isn’t enough anymore.

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Week 2

10,000 ft view of UX

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When first starting to learn user experience, it’s easy to assume the wrong things and get into bad habits. This week is dedicated to giving you all the basics you need so you can focus on what matters.

To get you started properly, we’ll give you an intro to UX, share some of the most common UX misunderstandings, give you the best strategies to pick a great case study, and more.

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Week 3

Identifying & framing the problem

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Before starting the designs for any successful UX project, we need to fully understand a few things: the business, the user, and the problem we’re solving.

Based on the case study ideas that you came up with the week before, you’ll identify if the problem is worth tackling from a business standpoint by conducting industry, SWOT, and competitive analyses.

You’ll then define whether or not the business problem you’ve identified is valid from a user standpoint.

Once you’ve gained certainty that the business problem meets the user pain point, you’ll frame the problem. That will be the north star that you’ll use throughout the UX process to stay focused on solving the right problem for the right users.

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Week 4

Creating a research plan & interviews

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Now that you’ve framed the problem and created a list of research questions, it’s time to document how you’re going to go about answering those questions. That’s where a research plan comes in.

Then, you’ll recruit participants and conduct a few user interviews to gain insight and clarity on the problem that you’re solving.

This step is often overlooked, yet it’s essential to the success of your entire case study. It ensures that your designs have a rock-solid foundation.

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Week 5

Analyzing data & creating personas

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Now that you’ve conducted your user interviews, you have pages of notes that aren’t truly valuable until you break down the information into manageable chunks.

You’ll synthesize the information from the user interviews using an affinity diagram.

Based on your findings, you might decide to reframe your problem to better meet the actual problem that you’ve uncovered. Then, you’ll create personas to gain empathy for the user.

Finally, we’ll share additional research methods that you’ll be expected to know as a UX designer but that aren’t necessary to complete our program.

Relax

1-Week break

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Week 6

Intro to IA + Analyzing the competition

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At this point, you identified and framed a problem, conducted user interviews, grouped the data, and put together personas. You now have a clear idea of the problem to solve, who your users are, and a general direction for your designs.

This week we’ll do a deep dive into Information Architecture (IA). We’ll cover and practice fundamental UX methodologies such as Gestalt principles, layout principles, site maps, etc.

You’ll then start analyzing how competitors solve problems similar to yours to get your creative juices going.

Finally, you’ll gain empathy for the user by creating scenarios and storyboards.

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Week 7-8

Defining the lo-fi experience

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You'll start by creating story maps to break down the problem you're solving into bite-sized chunks.

Then, you'll sketch many ideas to solve your user stories. The idea is to keep it lo-fi so that you can be super nimble.

Next, you'll increase your designs' fidelity and transform your sketches into wireframes that you'll then link together to create user flows.

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Week 9

Creating your usability test plan + Prototyping

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This week you’ll put everything you’ve worked on together and create a usability test plan and a prototype.

Prototypes are fantastic for getting feedback from users so you can gain clarity on what works and what doesn’t.

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Week 10

Running your usability tests + Analyzing findings

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Now, it’s time for the moment of truth. Usability testing allows us to check in with our users to ensure that what we designed is useful, relevant, and meaningful.

If your usability tests go well and your research report results clearly support it, congrats! You’ll move on in the process!

If you discovered some significant issues with your designs from your usability testing, you’d go back to your wireframes and iterate.

Relax

1-Week break

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Week 11-12

In-depth UI + Setting up your style guide

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These two weeks are all about creating outstanding UI. We’ll share in-depth techniques that world-class companies use to create beautiful pixel-perfect designs.

There are hours of content to watch and practice.

At the end of these two weeks, you’ll also set up the foundation of your design system: Your style guide.

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Week 13

Setting up your atoms, molecules, and organisms

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Why are some designers constantly pushing pixels while others aren't?
Why is it that some designers are much faster and consistent when creating UI?

Nowadays, creating pixel-perfect designs in a fraction of the time is an essential skill to keep your competitive edge.

Now that you've set up your style guide, you'll use this week to create your design system's UI components, otherwise known as atoms, molecules, and organisms (Brad Frost's Atomic Design methodology).

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Week 14-15

Creating hi-fi designs + Case study retrospective

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Thanks to all the design system knowledge and practice over the past few weeks, you’ll put together your high-fidelity designs.

Thanks to your design system, you’ll see just how much easier, faster, less error-prone, and consistent it is compared to creating every screen from scratch.

This week marks the end of your first UX case study! Congratulations!

We’ll celebrate and get you ready to work on your second case study.

Relax

1-Week break

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Week 16-19

4-Week case study sprint

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Now that you have one case study in the bag, you’ll utilize the knowledge you just gained to create a second one.

You’ll have 4 weeks. Or 6 if you want to use up your break time. Up to you!

At the end of these 4 weeks, you’ll have 2 high-quality case studies. You got this.

Relax

1-Week break

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Week 20

Establishing your portfolio foundation

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Thanks to all the work you’ve done up until now, you now have 2 outstanding case studies. They are living proof that you know what the hell you’re talking about.

This week we’ll take a step back and first set a solid foundation for your portfolio. You’ll identify what kind of designer you are and/or what direction you want to go in.

This week is not about your work; it’s about you. We’ll help you craft the foundation that will make hiring managers and recruiters want to dive deeper into your portfolio.

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Week 21

Writing your case studies

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Taking everything you've done so far, you'll start writing out everything for both of your case studies. Spending the time and writing these upfront will help you dramatically shortcut your way to an excellent portfolio.

We'll tell you the exact steps to write case studies that stand out and share the storytelling techniques that will take them from blah to woohoo!

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Week 22-23

Putting your portfolio together

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Now it’s time to put everything together. It’s kind of like a PB&J… You’ve spread the peanut butter and jelly on separate pieces of toast, and now it’s time for the good part: putting it together, taking a bite, and enjoying your success.

During this time, you’ll put together your portfolio from scratch using the portfolio site builder of your choice. Then, you’ll get feedback from your peers and your mentors so you can iterate and improve.

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Week 24

Resume, cover letter, socials + Application secrets

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To finish off this program, we’ll show you the best practices for applying to UX jobs.

We’ll also show you how to craft your resume, write great cover letters, polish your LinkedIn account, and we’ll finish off by covering application secrets. Shhh! You’ll learn a technique that’ll place your resume on top of the pile.

And of course, we’ll celebrate with a graduation party! Woohoo!

Celebrate

Graduation

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And so much more...

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EXTRA #1

Weekly
mentorship

Get feedback on your work and progress directly from us. We'll be there every step of the way.

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EXTRA #2

Kickass UX
community

Join our community of designers. Help each other throughout your journeys into UX.

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EXTRA #3

Case study &
portfolio workbooks

Apply what you learn in easy-to-fill-in workbooks, keeping you organized and saving hours of your time when you build your portfolio.

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EXTRA #4

Kits

Take advantage of our prebuilt Sketch + Figma kits to enhance your speed and quality of execution.

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EXTRA #5

Templates

Get access to Sketch + Figma templates to help you get started quickly and efficiently.

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As a graphic designer, the biggest reason I am interested in a UX career is to take some of the subjectivity out of my design work. It's incredibly helpful to have Colton and Ludovic along for the ride. They make it fun and easy.

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Alex H.
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This program provides the conceptual foundation required to become a UX Designer. It gives you the tools and know-how required to find user pains, understand the problem, and design experiences that delights users.

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Damon Y.

A typical week
in our program.

UX/UI Expert is designed for people with busy lives in mind, even if you have a full-time job, kids, etc. We’ve packed in the right amount of work. 

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Example weekly calendar for the program
Monday @7pm PST
10pm New York •  12am São Paulo • +1 day (Tuesday)—3am London • 4am Paris • 6am Moscow • 8:30am Mumbai • 10am Bangkok • 11am Kuala Lumpur • 12pm Tokyo • 2pm Sydney
Step 1

Content unlocked

Monday @7pm PST

Every Monday, we'll unlock the weekly content. Ready. Set. Go.
Step 2

Watch videos + Do homework

Tuesday-Thursday

Go through the course content and complete the weekly assignments.
Step 3

Peer-to-peer feedback session

Any time on Friday

Meet in small groups of 4. Receive feedback on the work you've done and provide your perspective on your peer's work.
Step 4

Iterate (optional)

Saturday-Sunday

Based on what you learned during the week, and/or based on the feedback you received, iterate and finalize your weekly work.
Step 5

Weekly meeting

Monday @9-11 am PST or 4-6pm PST

Everyone in the cohort meets to close the loop on the previous week's work. As your mentors, we'll answer questions and address any issues that came up.

Get an inside look at UX/UI Expert.

Is this program
right for me?

As much as we’d love everyone to join our program, it’s not for everyone.

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This is for you if...

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You're a graphic/visual/UI/web designer and are looking to transition into UX.
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You're just looking to add UX to your skillset but not fully transition into UX.
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You thrive in a remote learning environment and are self-sufficient.
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You enjoy working with others and helping your team members succeed.
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You're passionate about helping others and want to make the world a better place, one experience at a time.
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You're looking for a program that allows part-time and can afford to spend a minimum of 6-10 hours a week on the program.

This is NOT for you if...

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You’re looking for a magic pill to get into UX but aren’t willing to put in the necessary time and work.
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You absolutely need to learn in person and can't handle remote learning.
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You seriously struggle with time management and aren’t willing to change.
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You always have to be right and have a tough time working with others.
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You’re not passionate about helping others and only care about a pay increase.
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You can't dedicate at least 6-10 hours a week to completing assignments and attending meetings.
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This isn't a bootcamp; it's a personalized mentorship program by two experts in the field who understand what it takes to do UX. Your mentors care.

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Carlin M.
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I am a bit blown away. This is nothing like I've seen in Springboard or anywhere else... It's just really well designed. It all feels honest which is really rad.

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Kyle P.

Our plans.

Get UX/UI Expert’s special early-access pricing. It will only happen once. Ever, ever, ever. Ever? Ever.

Core

Early-access pricing only
1 payment of $2,975
$5,950
OR
6 payments of $595/month
$1,190/month
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Lifetime content access
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Weekly mentorship
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Community access
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Workbooks
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Kits & templates
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Kits & templates
Get application

Premium

Early-access pricing only
1 payment of $7,450
$9,950
OR
6 payments of $1495/month
$1,990/month
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Lifetime content access
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Weekly mentorship
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Community access
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Workbooks
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Kits & templates
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24 hrs of 1:1 mentorship
Get application

The application process.

Why submit an application? We review each application so that we can foster an ideal learning environment to maximize everyone's results. 

We’re only accepting 32 students. How does it work? 

Step 1

Enter your first name and email below, and we’ll send you a form
to complete.

Step 2

As soon as the enrollment window closes, we’ll review everyone’s applications. One-by-one.

Step 3

Selection is on a first-come, first-serve basis. Once selected, pay for the program. And that’s it; you’re in!

😎 You're awesome! We'll send you an email with the next steps. 🎊
👻 It looks like there's a ghost in the machine. Please try again.

The key dates.

February 1, 2021: Applications open
March 1, 2021: Applications close
March 2-12, 2021: We’ll let you know if you made it in
March 2-14: Tuition due*
March 22, 2021: Early-access cohort starts!

*Once your application is accepted, you have 48 hours to pay your tuition. We charge a $300 fee for payment received after these 48 hours. Payments officially close at midnight EST on the 14th.
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Next cohort in November 2021

One-year guarantee.

At Kickass UX, we stand behind our program to help you become a confident, kick-ass UX designer.

If you spend the time practicing and implementing what you learn, the UX/UI Expert program has the potential to change your career profoundly.

We obsess over our program material quality and tested everything with students first to make sure that our content is awesome.

Don’t get us wrong; this is not a job guarantee.

If you enroll, watch all of the videos, attend the weekly calls, do all of the work, and don’t feel you’ve improved as a UX designer within 365 days, we’ll provide you a full refund and give you an extra $200 out of our own pockets. We’re that confident.

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FAQ

Is UX right for me?

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Graphic designers are incredibly well-positioned to become top-performing UX designers. Yet, UX isn’t for everyone. To find out if it’s right for you, try our free crash course and see what you think!

Who is this program for?

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UX/UI Expert is specifically designed for graphic, visual, and UI designers.

What will I come out with at the end of the program?

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You’ll come out of this program with best-in-class UX case studies that you can wholly call your own. You’ll work on the projects that genuinely interest you and not pre-canned projects.

You’ll also have a portfolio that stands out from the crowd. So many portfolios out there look the same. In that sea of sameness, you’ll be able to attract the attention of hiring managers and recruiters successfully.

Finally, you’ll have all the artifacts necessary to start applying right away: resume, cover letter, socials, and the strategies to get seen by employers.

Are there any prerequisites?

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Yes.

First, you must be a graphic/UI/web/visual designer.

Second, you need consistent access to a computer.

Third, if you don’t already have one, you need a Google/Zoom accounts to participate in meetings and get access to course materials like Workbooks. Unfortunately, we can’t accommodate students in countries that don’t allow Google/Zoom accounts.

Fourth, fluency in English.

How long is the program?

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Total of 29 weeks (6.67 months)
1 week of pre-work
24 weeks of work
4 weeks of break

How much work should I expect to put in per week?

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On average, across the entire program, expect to dedicate a minimum of 6-10 hours per week for videos and assignments.

For intense weeks, expect to spend at least 8 to 12 hours.

On lighter weeks, expect to spend anywhere between 1 to 6 hours.

What if during the program I fall behind?

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To ensure that no one gets left behind, we’ve purposefully made some weeks lighter than others. Sometimes you won’t have assignments, and your only task will be to watch and internalize content.

Also, every 4 to 5 weeks, and for everyone’s mental health’s sake, we included break weeks. Relax and watch movies. If you’re falling behind and need to catch up on assignments, go for it.

What is mentorship like?

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With UX/UI Expert, there are two tiers of mentorship.

If you enroll in the Core plan, you’ll get access to us every single week during our Monday meetings. We’ll address any concerns you may have, answer your questions, and help you to go through the program successfully. We'll also be available to answer questions through our chat.

As a student of our Premium plan, on top of getting the Core plan's benefits, we’ll also give you 24 hours of 1:1 personalized mentorship. Every week, we’ll meet with you for 1 full hour to ensure that you maximize your learning experience.

I don’t live in the United States, can I still apply?

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UX/UI Expert is 100% online. We welcome everyone, wherever you are in the world.

Yet, there are two exceptions.

First, you'll need to have Google/Zoom accounts to participate in meetings and get access to course materials like Workbooks. If you live in a country where you can't access Google/Zoom accounts, unfortunately, you won't be able to join our program.

Second, the program and meetings are taught/facilitated in American English. With that in mind, you must be fluent in English to get the most out of this program.

If you get into the program, we'll let you select your time preferences for Monday and Friday meetings so that it's easy on you and your peers' schedules.

What if I can’t attend some of the weekly meetings?

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While we encourage you to attend as many of them as possible, we understand that you won’t be able to participate from time to time. We recommend that you follow at least 19 of the 24 meetings.

Monday meetings are with your entire cohort. You’ll be able to select between a morning or afternoon class (9am-11am or 4pm-6pm Pacific Standard Time). Monday meetings are with the entire cohort and are recorded. If you can’t make it, you can still watch it later.

Friday meetings are peer-to-peer only and are in small groups of 4. You’ll be able to select the time that suits you best on Fridays, and we will match you with people who have similar time preferences as you. These smaller meetings aren’t recorded; think of them as breakout rooms.

How is UX/UI Expert different from bootcamps or universities?

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We’ve designed UX/UI Expert to be the best of both worlds. It’s the speed of a bootcamp with the depth of a university program.

Bootcamps tend to glance over subjects that are critical to becoming a true UX designer. For example, while most of them teach you UI theory, it’s so basic that it’s not actionable enough.

On the other hand, university programs can be theory-heavy and less focused on applying design in the real-world. It’s common for these programs to teach you concepts that you put into practice many months later… once you’ve forgotten most of it.

With UX/UI Expert, we’re taking a completely different approach.

We’re not a mega-corporation and proud of it. As our student, you are treated as a real person, not just a number.

We keep class sizes small (up to 16 people per class)

We personally provide mentorship every week of the program. And we genuinely care; we’re not just saying that for marketing purposes.

We strongly believe in giving/receiving feedback, in exposing yourself to new ideas. That’s why we allow you to go through peer-to-peer feedback sessions every week.

You work on case study subjects that you care about instead of giving you pre-canned case studies.

We teach you in-depth concepts using a learn-by-doing teaching style. Rapidly applying what you just learned is one of the best ways to understand and internalize concepts.

Lastly, we give you lifetime access to all the program materials so that you can keep watching videos and practice. At a bootcamp or university, once the program is done, it’s done. If you’re lucky, you’ll have the slides of the lessons you took. Yay.

Do I get a certificate of completion?

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Yes! At the end of the program, we’ll send a certificate of completion as proof that you went through UX/UI Expert. Print it, marvel at it, show it off to your friends or not. Up to you!

What if I need more time to purchase?

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We're happy to offer a 7-day extension only if you've reached out to us before applications close. If you're waiting on your company's budget or something similar, reach out to us, and we'll work with you.

Do you provide a job guarantee?

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Put simply, no. Job guarantees are… S H A D Y. Instead, we decided to offer a rock-solid one-year guarantee. We obsess over our program quality, and we tested everything with students to make sure that our content works.

We’re confident that you’ll achieve the results you’re looking for if you do the work. If you’ve taken part in the weekly meetings, done the work, and didn’t get results, we’ll refund you. No problemo.

On the other hand, large corporations often choose to offer job guarantees to reduce the mental barriers of potential buyers (and increase their revenue).

The problem... Have you ever looked at the stipulations on their job guarantees? The lists are a mile long. If you miss one of the stipulations, you’re no longer eligible for the guarantee.

That type of legal mumbo-jumbo is not our style. Goodbye job guarantees, hello money-back guarantees.

Transition from graphic design to UX, overcome stakeholder subjectivity, make a big impact

6 months • Part-time 32 students